CEO / Chairperson – Tracey Hall:
Tracey Hall is a highly motivated business woman who demonstrates accountability, efficiency and a willingness to assist others in reaching their desired goals. She is known for fostering a cohesive spirit within any team she leads.


To read more information about Tracey and the vision and mission for EDSA, visit the About Us Page

Secretary – Elsa Morgan:
Born in Buenos Aires Argentina in 1973, Elsa had two dining chairs as her bed for the first 18 months of her life. She is married to the love of her life Olaf and has two young children. She currently has her own organisation in her company, and is also a coach for the profession.
Elsa is commencing her weekly radio show in October where she will interview business success stories and highlight the network marketing profession. She has been in the Network Marketing profession for 5 years. She has achieved success in her time and part of her vision is to level up the network marketing profession.
Elsa is looking forward to making a contribution to the Ethical Direct Sellers Association.

Finance Director – Kylea Martin:
Kylea Martin is Co-Founder and Director of Safety In Numbers Group, a unique full-service Virtual CFO, Executive Virtual Assistant, Virtual Bookkeeping, Social Media and Website management company in Australia.
Kylea brings a developed and deep understanding of accounting gained over her 23 years career in the industry.  She has overseen National Accounting departments, playing a significant role in strategic leadership.
Kylea holds a Bachelor of Business (Accounting) from Charles Sturt University, is a graduate of the CPA Australia program and holds a Masters of Business Administration (MBA) from Charles Sturt University.

Director – Dwayne Eddie:
Dwayne Eddie is a proud network marketing professional who has been in the industry for almost 7 years.  He has seen the good, the bad and the ugly of the industry and has always had a passion to do it right and authentically. 
Coming from a career spanning 15 years of owning retail businesses, the experience of providing excellent customer service and forming authentic relationships to both customers and suppliers is imperative to the success and growth of any business especially in direct selling. 
Everyone wants to be successful in their businesses but it needs to be done the right way and Dwayne is very focused on company compliance and systems and really wants to change the perception of the industry.  He greatest satisfaction of the network marketing industry is seeing people succeed.
In his spare time Dwayne loves spending time outside and camping with his partner and fur kids and exploring the world.  He is very much into sustainable living and looking after this beautiful planet of ours.

Director – Belinda Pritchard:
Belinda has a 20 year career in direct sales across many different companies. She has also worked in events and marketing throughout this time and brings these skills into her role with the Association.
She is a mum of 2 (one adult and one toddler) and loves to take on new challenges in life.
She is passionate about helping people succeed in small business and direct sales and is looking forward to this role.